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920-132 Media Processing Server Rls.3.0 Application Developer

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920-132 exam Dumps Source : Media Processing Server Rls.3.0 Application Developer

Test Code : 920-132
Test Name : Media Processing Server Rls.3.0 Application Developer
Vendor Name : Nortel
: 56 Real Questions

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Nortel Media Processing Server Rls.3.0

Nortel prevails in Social protection protest | killexams.com Real Questions and Pass4sure dumps

Nortel prevails in Social protection protest

originally posted at 11:36AM March 18; up to date at 10:41AM March 19

  • by way of Nick Wakeman
  • Mar 18, 2008
  • (up-to-date) Nortel govt options has prevailed in a protest of its $300 million contract to construct a voice-over-IP community for the Social security Administration.

    Nortel won the contract in July 2007, however it changed into protested through AT&T Inc. Now that the protest has been rejected, work on the cellphone techniques substitute project can start, Nortel officers pointed out.

    The challenge is believed to be the greatest VOIP deployment on this planet and may support 55,000 container workplace brokers. it's going to include a centrally managed contact middle with unified messaging and interactive voice response capabilities.

    "here's a affirmation that VOIP is an commercial enterprise answer," spoke of Mike Paige, chief working officer of Nortel executive solutions. "to date most deployments were plenty smaller and on the edge of the business."

    SSA wants to upgrade and enrich its services because the agency anticipates an influx of latest users as child boomers retire, Nortel mentioned.

    Nortel referred to the agency expects the new VOIP network to assist consolidate month-to-month public community carrier fees, lower working and protection fees, and set up a platform for future functions.

    Nortel's solution additionally will give SSA's community a typical seem to be and consider to their networks, if you want to retailer prices in practicing and aid, Paige talked about.

    "today there are separate networks for statistics and telephony, but as you merge them into one spine, that you would be able to have enormous charge discounts," Paige talked about.

    other businesses can be staring at the roll-out on the company. "It is clear in speakme to [chief information officers] that they're going to study it," he observed. "they will be asking greater questions about how they can take talents of the trail SSA has blazed."

    Implementation will begin immediately. within the first 12 months, Nortel will change present phone systems in 205 of the agency's just about 1,600 container offices. The business will replace 500 programs per 12 months after that. The contract additionally includes network integration operation, protection, user help and working towards.

    a huge potential of a VOIP network is the tips SSA can assemble with it. "They are looking to understand the call move and extent and use that records to make enterprise selections," Paige stated.

    Nortel has developed an information mining and reporting capability which will allow SSA to extract the assistance it wishes, he spoke of.

    In making their thought to SSA, Nortel had to display that the pleasant of service turned into at the same level with a VOIP community as with a normal network. protection was another enviornment where Nortel had to show the capabilities of the VOIP answer, he referred to.

    Nortel is the use of its communication Server 1000 switching, Media Processing Server 500 IVR, the Unified Messaging 2000 core platform and CallPilot, and IP cell 1100 series handsets.

    Nortel's teammates encompass widespread Dynamics Corp., Black box network services, Shared applied sciences Inc., York Telecom, excessive Wire Networks Inc., NetIQ Corp., NetCom applied sciences Inc. and Planning and gaining knowledge of applied sciences Inc.

    The SSA win joins other govt VOIP deployments for Nortel. The company also is working on tasks at the Senate and defense, energy, Transportation and Veterans Affairs departments, the company pointed out.

    Nortel ranks No. 90 on Washington technology's 2007 desirable one hundred listing of the greatest federal government best contractors.

    about the creator

    Nick Wakeman is the editor-in-chief of Washington expertise. comply with him on Twitter: @nick_wakeman.


    Nortel completes two healthcare projects | killexams.com Real Questions and Pass4sure dumps

    Telecoms device maker Nortel Networks on Wednesday introduced the completion of two tasks at healthcare facilities in the Gulf.

    The Canada-based mostly company said it has deployed communications infrastructure at Sharjah instructing medical institution within the UAE and King Fahad clinical metropolis in Saudi Arabia.

    Nortel stated the undertaking with Sharjah educating hospital will give physicians fast access to diagnostic tips and aid directors manage clinic and affected person costs.

    The King Fahad clinical metropolis project will allow the health center to quickly connect patients with clinicians and offers it with a groundwork for future communications-enabled e-health functions and capabilities, the enterprise pointed out.

    "further and further healthcare suppliers are recognising the want for technology to boost affected person care and operational efficiency," Ramin Attari, vice president and managing director of Nortel center East, said in a statement.

    The implementation for Sharjah teaching health center contains Nortel Ethernet Routing switch 8300 series and Ethernet Routing change 4500 series apparatus, Nortel communication Server one thousand, Nortel WLAN 2300 collection switching and access elements and Nortel WLAN Handset 6140.

    The implementation for King Fahad medical city includes Nortel conversation Server a thousand, Nortel Contact Centre with capabilities-based routing and management reporting capabilities and Nortel Media Processing Server 500 with automated routing and multi-language speech capabilities.

    For all of the latest tech information from the UAE and Gulf countries, comply with us on Twitter and Linkedin, like us on fb and subscribe to their YouTube page, which is updated daily.

    Nortel brief on ISV strategy: Analyst | killexams.com Real Questions and Pass4sure dumps

    DALLAS – Nortel Networks Corp. is working complicated to shift its hardware-based mostly functions to utility that can run on commodity servers, the enterprise instructed trade analysts and newshounds at its annual person community convention here previous this month, another signal of how quick it's fitting a application business.

    besides the fact that children, as a minimum one analyst who heard the shows on Nortel’s product roadmap right here isn’t impressed.

    “Nowhere in that dialogue did you hear anything about ISVs (independent software providers), that they are nurturing a developer group,” Vanessa Alvarez, an IP communications infrastructure analyst at the Yankee group, said in an interview.

    ISVs improve purposes on good of a utility company’s platform, helping to spread the popularity and desirability of the product. Microsoft is referred to because the top-rated example of a company that leverages its developer neighborhood into hefty income, but Alvarez noted that one among Nortel’s competitors, Avaya, has a robust developer neighborhood.

    some of the challenges all equipment carriers face is that falling hardware costs suggest they need to movement into software. Nortel recognizes that, Alvarez spoke of, but she believes it isn’t relocating quickly adequate.

    An example of ways Nortel is relocating is the upcoming unencumber of Interactive Communications Portal (ICP) 1.0, a application version of Nortel’s self-provider portal items of which come from other hardware-based mostly enterprise products.

    “ICP brings the IVR (interactive voice response) to the subsequent level,” Thomas Neary, director of global product management for multimedia items, stated in an interview. “What we’ve definitely carried out is marry two items collectively. We’ve taken the utility execution environment from the MPS (Nortel Media Processing Sever) and built-in that with the gentle DSP (digital signal processor) packet expertise in their MCS (Media Communications Server) product, above all the media server.”

    The media server integrates with Microsoft office Communications Server, is SIP-enabled and integrates into any third party name server. “It becomes base platform for all Nortel communications purposes to run on,” Neary mentioned. “It provides voice, video, presence capabilities to be built-in into off-the-shelf purposes, and notification applications, community capabilities and conference capabilites. It definitely gives you with a uniform platform for every kind of communications applications that can then be built-in into a web capabilities atmosphere.”

    To be released in November, ICP 1.0 will in the beginning run on home windows Server 2003 standard version on x86 hardware with at the very least 4GB of memory. edition 2.0, accessible subsequent yr, will add support for home windows Server 2008 and Linux. Pricing has no longer yet been set, however Neary observed Nortel is calling a pricing per port models of the application in addition to one for suppliers who are looking to host the software.

    amongst hardware-based mostly items, David Downing, normal supervisor for commercial enterprise and SMB communications options, noted the newest model in Nortel’s business Communications manager family, an all-in-one field which lets small and mid-sized organizations add IP telephony to their systems, could be released in October. The BCM 450 will scale as much as 300 clients, one hundred greater than the BCM 400.

    The enterprise also pointed out that it is going to decide “in the subsequent couple of months” if it'll add SIP traces to the BCM family unit, which might make it a survivable gateway for branch workplaces if the corporate WAN fails.

    Pricing for the BCM 450 wasn’t instantly attainable.

    He also tested that Dell will develop into the third server maker to bundle the Communications Server CS 1000 on its hardware next year when version 6.0 of that utility is released. IBM and Hewlett-Packard already promote the CS 1000 with opt for servers, although it will best be later this yr that those manufacturers will sell hardware with the Nortel utility put in.

    In his keynote, CEO Mike Zafirovski spent a half hour reassuring some of his largest consumers and personnel that despite several years of restructuring, cost-chopping and layoffs, the enterprise is relocating within the correct route.

    “I do agree with we’re making the appropriate bets,” he stated, including emphasizing unified communications products.

    Two years in the past, Nortel was losing market share in very nearly every enviornment, he stated, the company had an uncompetitive operational and cost constitution and had run working margin loses in four of the previous 5 years. despite the fact, he talked about, the enterprise’s trajectory is enhancing, and promised advancements in product fine, constructing client momentum and solidifying the health of the company.

    moreover, new partnerships with groups akin to Microsoft, IBM and LG are driving earnings, he mentioned. To the query “can Nortel regain the lustre it had?”, he admitted that “we have a tips on how to go.” however he emphasised that the company is increasingly paying attention to valued clientele.

    however, Alvarez cited that Nortel’s stock continues to drop, and questioned how long shareholders will look forward to the enterprise’s financials to show round.

    different analysts at the conference noted the off the record briefings helped shed extra gentle on the place Nortel goes. Shiela McGee-Smith of McGee-Smith Analytics in Putnam Valley, N.Y. turned into impressed with some new utility items and contours, besides the fact that children she introduced she would have favored to have heard a greater coherent strategy for advertising Nortel’s enterprise items. industry analysts have complained that whereas Nortel has first rate hardware and software, its failure to bring aggressive and focused advertising is hurting the business.

    “I suppose there was growth,” she talked about, “but I’m not sure I heard a cohesive suitable-down story about the way it all matches together. I feel if I have been a consumer i would have obstacle realizing the aspects of the portfolio and how they work collectively.”

    “I feel they have got respectable options, I think they've respectable expertise,” Brent Kelly, senior analyst and companion at Wainhouse research in Hyde Park, Utah, said after the briefings. “Now we’ll see how they execute.”

    Kelly credit Zafirovski’s candidness with custo


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    Extending Your E-commerce Store To Mobile App | killexams.com real questions and Pass4sure dumps

    Mobile commerce apps are exploding in the app market. Every business has started creating its mobile shopping app. The reason is that people are using their mobiles more than other devices for shopping and getting many of the tasks done. Mobiles are always with people, and they can get the job done anywhere and anytime.

    Those companies who started with an e-commerce website are quickly creating a web app too. They don’t want to lose their customers. A site cannot match the convenience that mobile apps offer. Personalization and a high level of customization are possible with mobile apps. Let us see how extending an e-commerce store into a mobile commerce store helps.

    Why Do You Need A Mobile App?

    The statistics of mobile users and the exponential increase in the use of m-commerce is enough reason to extend your e-commerce website to a mobile app. According to Statista, the m-commerce worldwide will touch 700 billion USD in 2019. The same statistics also say that 50% of all online sales will be through mobile apps.

    There is no wonder that every company is rushing to build their mobile m-commerce apps. Websites cannot match the ease of use of mobile apps. In every way, mobile apps make shopping much more comfortable and more trouble-free. Whether it is the selection of the items you want to buy or the payment methods, everything is so easy on an app.

    The main advantage of a mobile app is that it allows users to do their tasks even when they are on the move. They can complete their shopping while commuting from office. Customers don’t have to spend extra time doing their shopping. It is the kind of convenience that people expect nowadays.

    For retailers, mobile apps enable better engagement with customers. People are reported to be spending maximum time on their mobiles to do shopping. It means that there is a better chance of customers browsing through your m-commerce shop and making a purchase.

    Another plus for the retailers is that having a mobile app increases the chances of search engines ranking their websites higher. Mobile apps are an excellent way to search engine optimization. The search engines now consider mobile app contents along with web contents for grading the site.

    Mobile users usually download an app only if they are inclined to purchase from you. It means that if your app is on the smartphone, there are more chances of the customers buying from you. But when they visit a mobile website, they are not sure whether they want to purchase anything.

    Once the user downloads the app on the phone, customers will not think of looking elsewhere for their stuff. It is easier to shop from an app that is already on the phone. The app will have users’ details. There is no need for users to feed anything. They can make purchases within a short time.

    You can use the details in the mobile app to further market to your users. You can introduce various loyalty programs to keep the customers using your app. You can allow your partner retailers to advertise in the app, making you revenue and getting customers to purchase more.

    Other features of mobile phones also add to your advantages. The GPS in mobile phones can help locate your physical shop if the customers wish to visit. You can program the app to inform the customers when they are near your shop. It is easy for customers to click a photo with their new purchase and upload on the app or their social media sites.

    Cart abandonment is a big problem that most e-commerce sites face. It is due to the slow response of the site and more extended checkout procedures. Mobile apps are much faster in responding to user requests. They offer a much faster checkout procedure. The user doesn’t feel frustrated and leaves halfway through the purchase process.

    Because of the above facts, there is much better average order value with mobile apps when compared to websites. There is a 140% increase in revenue through mobile apps when compared to mobile sites. The figure for growth is 130% when compared to websites. It is enough reason for companies to start creating mobile apps.

    Push notification is a feature that a Mobile Application Development Company can incorporate in your mobile app. This feature is advantageous when you want to send some information to the customers. You can announce discounts or loyalty programs using these notifications. You can also remind customers who have not used the app for a long time about using the app.

    Mobile apps score a lot over websites and mobile sites when it comes to user experience. It is one crucial factor which leads to cart abandonment. When there are so many choices available for online shopping, people don’t want to suffer any inconvenience while shopping.

    Mobile apps allow for easy sharing on social media sites. It will enable your customers to share their purchases or product choices with their friends effortlessly. It will help in your getting better publicity. More people will download your app.

    All businessmen what to improve their business. Mobile apps come with great analytics which will help you know your market and customers in a better way. You can create better content on the app and have a better response from your customers.

  • More and more people use mobile apps, and the figures are going up every day.
  • Ease of usage is the main advantage with a mobile app.
  • Customers can shop anywhere even when they are traveling. This convenience saves a lot of their time.
  • Better customer engagement for the retailer as people spend most of their free time on mobiles.
  • The main activity on mobiles is searching for apps or using some of them.
  • Mobile apps help in SEO and getting a better ranking in the search results page.
  • More chances of purchase from the shop if the user has already downloaded the app on the mobile phone.
  • Users’ details in the app help you market your products well.
  • You can allow your partner retailers to advertise in the app which will make you money.
  • GPS in mobile phones will allow the customer to locate your store easily from the app.
  • The camera in a mobile phone allows customers to click pictures with their new purchases and share with friends.
  • Cart abandonment is much lesser with m-commerce because of a faster checkout process.
  • The average order value on m-commerce shops is 140% more than mobile websites and 130% more than e-commerce websites.
  • Mobile app feature push notification helps you in retaining customers and announcing loyalty programs.
  • Mobile apps give a much better user experience than e-commerce sites.
  • Sharing on social media will help in better publicity for your m-commerce site.
  • Powerful analytics helps you improve your business. It enables you to create excellent content for your mobile app.
  • Steps To Building Your M-Commerce App

    You must get a good application development company to develop your mobile app so that there are minor bugs at the time of launching. Your mobile will be ready for testing soon. Your mobile will be sharing the data already available in the e-commerce database. It means that only the presentation is going to be different.

    Identifying The Platform

    It is an important step. There are many platforms to build an e-commerce website. There are content management systems for enterprises, like Magento and WooCommerce. You can make a good e-commerce site on any of these. You have to create your mobile app from any of these e-commerce sites.

    Identifying the right platform is key to the success of your mobile app. That crucial step will decide the future of your business. Each of these platforms has its pluses and minuses. The application developer must consider these and develop the app.

    Ensure Consistency

    You must remember that your mobile app is an extension of your e-commerce website. Customers are already used to the look and feel of your site. They know the brand logo and colors. You cannot change any of these when you build the mobile app.

    The mobile app should feel like an extension of the e-commerce website. Customers must be able to identify your brand immediately. It is the only way to get all your existing customers to use your mobile app. There should not be any difference in the overall experience of the m-commerce app.

    Developing The API

    A content management system or CMS helps to create a website. It contains all the necessary elements that you need. One of the systems that make e-commerce website building easy is Magento. There is a seamless exchange of data.When different software elements of the same system use the data, there are no risks. The data is secure from any attacks on an e-commerce website. But it is not like this in a mobile app.

    The mobile apps and the database do not exist in the same system. The app has to get the data from the database. There are connectors between the two. These are called Application Programming Interface or APIs. These are essential for the app to get data from the database.

    There can be many APIs already available on the website. These APIs help the mobile app in getting the data from the database. But the app development firms have to create many more APIs for the smooth functioning of the mobile app.

    Integrating The API

    The application view and the APIs must have a good integration. Only with this can they have a smooth functioning of the app. The view adds a lot of data about the product. There is a lot of information available on the page. There is also dynamic information on the server. The APIs help to pull this data.

    There are many data in the server which are not constant. The can keep on changing. The app must get this information from the server each time. Whenever the customers give a request for price, this process happens so that the customers can see the latest price.

    For the security of the mobile app, a good API integration is necessary. The app functions as a separate component. The server is a separate entity. It is the APIs that helps communication between the two. The connection is only need-based.

    Testing

    It is an essential requirement for any product. Before launching the product, you must test it for proper functioning. It is all the more critical for a mobile app because people will hardly come back to the app if it is not satisfactory. With the availability of so many apps, users will not try the app again unless fully satisfied.

    You must test the app for many parameters. Apart from the automatic testing of components, the app is also subject to manual testing. The app is used under various conditions to ensure that the running is smooth. The testers use the app and see if there are any bugs. The developers will correct everything after the testing.

    Launch

    You must launch the mobile app after complete testing. The two main stores Google Play store and Apple App store insist on fulfilling a lot of conditions. You should ensure that your app adheres to all these conditions while launching the app.

    You can advertise the launch of the app in various forums. You can use your website to promote the app. Other good places to advertise the app are social media sites. It will ensure that many people download your app within a short period.

  • There are many platforms available for building the mobile app. Choosing the right one is essential for the success of the app.
  • The mobile app should look and feel like the e-commerce website to maintain your brand image.
  • The mobile app should give the users the same experience as the website so that you get all your existing customers to download the app.
  • Though there are readymade APIs, the developer has to develop some APIs for the smooth exchange of data between the website and the mobile app.
  • Proper integration of the APIs will ensure that the data which the user sees is updated continuously.
  • A good API integration will also help in the security of the data and the app.
  • You must test the app thoroughly before launching so that the users have a good experience with the app.
  • You must fulfill all the conditions laid by the app stores before you launch the app.
  • After you launch the app, you can advertise the same on your website and social media sites.
  • Essential Features For Your Mobile App

    There are certain features which are necessary for the app to function. These are not additional features, but the necessities to give your users a good experience. You must incorporate these features in the first version of the app.

  • Log In / Registration – It is essential for the user to register. Then they can log in every time they want to make a purchase. This kind of authorization happens through the client-server API.
  • Settings – There should be settings which the user must be able to change.
  • Push Notification – This is available on all the major mobile platforms. This feature is very useful for you to communicate with the customer.
  • Categories / Products – There must be products which fall under different categories. Each of these has a specific ID in the database. All details like price, name, and description are attached to each product.
  • Payment Options – You must include different kinds of payment methods. There must be a facility to pay using credit cards, debit cards, e-wallets, and PayPal. In many countries, cash-on-delivery is also very common.
  • Tracking Purchase – Users must be able to track the status of their order. It will help them when they receive the goods.
  • Shopping Cart – This is essential for customers to accumulate the products they have selected. They must be able to add and delete items from the cart.
  • Customer Support – This is essential for an m-commerce app. Customers must be able to contact the support team or receive a call back when they need.
  • Native Or Hybrid App

    Whether to go for a native app or hybrid app depends purely on how much you want to spend on the app and how much time you have. They can see the plus and minuses of both apps.

    Native Apps
  • The app integrates well with the device allowing easy use of all the device features.
  • Native apps perform better in apps which require to process a lot of data. M-commerce apps need to process a lot of data and refresh very quickly.
  • Gestures work better with a native app. Users can swipe, pinch or double-tap with a native app.
  • You must develop native apps separately for each of the mobile platforms. It means more time and money.
  • Hybrid App
  • Developers can create a hybrid app much faster than a native app.
  • It is also cheaper to build a hybrid app because you don’t need a separate app for each platform.
  • The hybrid apps may not be able to use the device features like camera, calendar, etc.
  • The performance is slower than that of a native app.
  • Conclusion

    We have seen how important it is for an e-commerce website to have an extension on the mobile device. More people are now shopping through mobile apps. The convenience offered by mobile apps is unparalleled. Sites are not as easy as mobiles to operate. Moreover, mobile apps provide the comfort of being able to use anywhere.

    You must get one of the Top Mobile App Developers to get the job done. Your mobile app is an extension of your e-commerce website. So, they should offer a smooth transition from the site to the mobile app. You must keep the brand image intact. Customers should be able to shop in one device and checkout in the other.

    Many e-commerce companies have benefitted hugely by building an m-commerce app. But it all depends on how smooth and fast the app is. The main advantage of using mobile apps is speed and convenience. Your app must certainly offer these qualities.


    How Equinix enables multiplayer gaming across the internet | killexams.com real questions and Pass4sure dumps

    Jim Poole sees a lot of games coming through his network, only they’re not so readily identifiable as games. Poole is an executive at Equinix, one of the companies that supports the backbone of the internet.

    Equinix has data centers full of rows of server racks, each of them with processors and graphics processing units (GPUs) that can process games for cloud gaming companies such as Blade, which started offering a paid gaming service so gamers can play high-end games on any device. It’s the same sort of service that Google, using its own network, will deliver with its Stadia service, introduced at the Game Developers Conference. At the GDC, GamesBeat also hosted a breakfast on multiplayer gaming.

    I talked with Poole about the state of the internet and how companies like his can host the games that they play and have come to take for granted will always be connected.

    Here’s an edited transcript of their interview.

    Above: Jim Poole is vice president of business development at Equinix.

    Image Credit: Equinix

    GamesBeat: It’s going to be quite a busy show this year.

    Jim Poole: Lots of stuff going on. My first job here at Equinix, I actually covered gaming. It’s probably one of the reasons I’m talking to you. [laughs] What can they let you know?

    GamesBeat: One example that’s interesting to me is the contrast in what you see in the market. Electronic Arts had two launches in the past five or six weeks. Apex Legends went really well, from zero to 50 million players on an unadvertised game within a month. Some things about the design of the game made it happen that way.

    They also had a heavily advertised come two weeks later, Anthem, and that had a pretty choppy launch. The impression from players was that the game wasn’t ready. It was an interesting contrast as far as what’s possible with big online games. Did you have any impression of why things like this happen?

    Poole: Not specific to EA, but I will say that more generally, what I’ve noticed is that you have companies out there that appreciate the underlying network dynamic, what’s happening in the network that allows a game to scale, at least architecturally, in terms of the ability to deliver the right throughput and latency. That’s obviously a big deal.

    A lot of multiplayer games, especially in the beginning, there was no centralized coordination. If you wanted to put up a Doom server back in the day, you did it yourself. The farther away you got from the origin server, the worse the experience. Nowadays more people are aware. The degree to which they address the issue is different. It’s similar to cloud computing, which is something they deal with a lot. Take an Amazon or a Microsoft. When they started out they had two or three availability zones in any given part of the country or the world. Now they’re up in the teens and 20s as far as planning for distribution. Gaming is no different. I always like to joke that you can’t beat physics. You can’t solve the speed of light.

    Above: Equinix in Silicon Valley.

    Image Credit: Equinix

    GamesBeat: Is that the equivalent of 20 data centers up and running around the country, or something else?

    Poole: The biggest dependency for all of these games is access to peering infrastructure. The vast majority of these games are played over the internet. The easiest way to get localized access to large numbers of eyeballs is to participate in lots of peering exchanges. From their perspective, that’s good, because we’re the biggest peering provider in the world. They operate more exchanges than anyone.

    In fact, one of the things you can do—I don’t know if you’ve ever played with Peering DB at all? It’s a website, a public listing of all the peering fabrics, all the peering exchanges, and then all the participants. You can go in by market or by company, type their name in, and see where they are on a global basis. That’ll show you the difference between one company and another. You can type in one game company and it shows up in four places, type in another one and it shows up in 20. Generally speaking, you’ll notice that the guy with 20 has better performance than the guy with four.

    GamesBeat: I’ve been to the big building in San Jose you guys have. Is that what you mean by a peering exchange?

    Poole: A peering exchange is literally a big set of routers sitting in a data center, in which there are a bunch of multi-party participants. Peering in general, the reason it came to be, was because of the realization that no one network goes everywhere. The way for internet traffic to go from, say, a Verizon user to an AT&T user is that Verizon and AT&T need to peer with one another somewhere. That somewhere will tend to be an Equinix building. Inside that building, we’ll operate what they call a peering exchange, which is the hardware that everybody connects to that allows for the exchange of traffic between one network and another.

    Above: Equinix in Amsterdam.

    Image Credit: Equinix

    If you broaden that, it’s not just networks talking to networks. It’s content talking to networks, or computers talking to networks. The gaming companies, the cloud companies, the networking companies all participate in these peering exchanges. They’re geographically distributed around the world. If they just use North America as the example, they operate peering exchanges in Toronto, New York, Washington, Atlanta, Miami, Dallas, Chicago, the bay area, Seattle, Los Angeles. You can quickly see if that you were deployed in all those different peering exchanges, and you drew 10-millisecond circles around each of those facilities, you’d find that you hit the vast majority of the population of the United States.

    That’s generally the best you can do. If you put together a comparison as far as what would be the ideal situation for any kind of online something or other, whether it’s a game or something else, to have the best performance you’d be attached to as many peering exchanges as you could. Obviously, you have to take the capex and opex versus the advantage in mind. Fortunately, a lot of games are pretty tolerant. It’s only 60 milliseconds from one side of the country to the other. Most games tolerate 60 milliseconds just fine.

    What they usually see—I call them the four corners of the country, from a peering perspective. It’s the bay area, Washington, Chicago, and Dallas. You’ll see a lot of online games and/or cloud services always being in those four markets because once you draw those circles, it gives you consistent 20 milliseconds or less to hit any place in the country. That’s more than enough for most big games.

    GamesBeat: What if they then get into the usual problems of consumer-specific things? Like you have five people in a house all watching Netflix or something like that, or trying to get into a multiplayer game on wi-fi, or too many routers in the house trying to get on the internet.

    Poole: Yeah, too many hops. Things like that can exacerbate the problem. Occasionally what I’ve seen is, somebody will deploy something realizing that if it’s under 100 milliseconds it should be fine. They’ll put something on the east coast and something on the west coast. Once you add in all the weirdness that can happen inside somebody’s house or the fact that not all ISPs that people are connected to are 100 percent fiber-based–I live in Washington and I have Verizon FIOS. I have fiber right to my house, which is great. When I lived in the bay area I had Webpass, which gave me fiber connectivity right down to that big building in San Jose, and in that building are a bunch of game companies. When I’d play a game I could run a throughput test and get up to 900 megs to that building. My games would fly.

    But generally, one of the ways to compensate for the weirdness in the home network is to then potentially deploy in more places than are strictly necessary. I’ve seen games work just fine with one location in the entire country. They’ll work for anyone who has a high-speed connection. But for people who don’t, it would probably be better if the resource they’re trying to attach to sat closer. What you’re seeing over time is that realization, and so more and more, when you look at some of the bigger players, you’ll see them deploy—like I say, if you go into the peering website you’ll see that they’re in lots of places. That’s their way of saying, “Here’s how I ensure a good experience for my end user.”

    Above: Equinix in Seoul, South Korea.

    Image Credit: Equinix

    GamesBeat: With cloud gaming, I’ve seen some interesting strategies on the customer level as well, like Shadow. They were saying that they’re going to guarantee high graphics quality to their customers by designating one GPU in the data center per customer, whereas some of the others are piling on lots of players per GPU. But what that winds up costing—they charge something like $35 a month, almost like renting a PC.

    Poole: When people talk about latency, what they tend to do is talk about—they’re thinking about the transmission latency, the speed of light to my rendering device, my laptop or iPad or whatever. What they don’t necessarily also think about is the compute latency, which is why the GPU market has improved things so tremendously. The GPUs do the rendering far faster. You can take different approaches to that, as you say. You can do a dedicated GPU, which gives you the best performance, or you can run a bunch of VMs on top of GPUs and get a different level of latency through the machine. Not just the transmission latency, but the processing latency involved, the actual compute cycle.

    Again, that’s one of those things where you can strike a balance. If you dedicate GPUs you can be in slightly fewer places, because you’re not incurring as much latency on the compute cycle. Or you can be in more places and be more multiplex, more virtualized. At the end of the day, you’re trying to get the end-to-end latency, inclusive of wi-fi, the house router, the transmission back to the data center, and the compute cycle.

    GamesBeat: If you back some of this out, what are some of the decisions that the game companies or game designers are making? What do you think is within their control? If I go back to the example of Apex Legends, the thing I think matters with that–they have a battle royale game, and those are usually 100 players and one survives. But they switched it to being 60 players and one team survives. They have a map that seems more dense, a smaller map than some of the other battle royale games like PUBG, and they also have a quicker load right into the game. They have an art style that’s more animation-inspired than realistic. It’s not Call of Duty. Those things seem to help make it what it is, a very fast-loading game.

    And then you contrast that with Anthem, which is also made by EA, but with very realistic graphics. The load times are very long, and then the problem a lot of players ran into in the first beta weekend is it wouldn’t load at all. It never finished loading for them. Then they’d try to load again and put more stress on the system. Does it sound like these things game designers do can make a difference in the quality of multiplayer?

    Poole: It’s an interesting question. Going back to the analogy–you have the compute latency involved in how fast the game loads, how many streams have to be normalized inside the game process before it can turn around a stream and send it back down to the user. You run into the same thing in generic computing. There are people who understand how to write code for, say, a cloud environment that can auto-scale, as opposed to somebody who’s more used to writing code for a single server.

    There are a few different philosophies, and one philosophy, writing for a single server, potentially what you’re doing is routing a number of individual players through a single server. The experiences can work because the load on the one server is manageable by that one server. Or you could run through a game such that scales against a bunch of virtual machines more elegantly, and it can scale up to–years ago I was sitting at a thing where Microsoft was launching one of their Xbox multiplayer games. They talked about how they worked with the game developer to use the auto-scaling aspects of Azure. They showed that within five minutes of launching the game, the system had spun up 80,000 cores to deal with the load. It could do that on a fairly elegant basis.

    I don’t know what every single game company is doing, but I’d imagine you have a disparity in terms of how people are thinking about what the underlying platform is. In this day and age, you’ll always hear stories about–everybody writes something super easy like Java without understanding what’s underneath it. Going forward now, with the specialization of things like GPUs versus CPUs versus–you’re getting a lot more specificity in what the machine is capable of. The programmer has to be aware of that.

    Ready to enter the Wrecking Zone?

    Above: Ready to enter the Wrecking Zone?

    Image Credit: Microsoft

    GamesBeat: I talked to some people who made Microsoft’s game Crackdown. It took them four or five years to finish. It’s one of the first that takes advantage of the Azure cloud in a big way. They said they applied it in the multiplayer mode, which is only four players against four players, but it’s in this dense city environment where the buildings are completely destructible. The physics as you fire a shot and hit a building and the building crumbles are all supposed to be accurate. They said that one Xbox by itself couldn’t do this, but when they were playing they had the equivalent of 12 machines computing the physics and other things for multiplayer.

    Poole: The way you would think about that, it’s a hybrid game. Part of it is cloud rendered, and so it’s feeding rendered components of the game back to the Xbox because the Xbox by itself can’t keep up. That’s become more common with the bigger console players, from what I’ve noticed in games, especially any game that has, as you said–the more you start increasing either the fidelity in the game, in terms of graphics, and/or the number of players, and these days people want both.

    You have the perfect storm in the sense that now you have these massive pools of compute resources — GPUs and CPUs — that can be spun up dynamically, and you still have the console sitting out there that can do a lot of things. In the cloud gaming market, everyone is fixated on this idea that you can get rid of the $400 console or the $2,000 gaming PC. That’s the holy grail.

    GamesBeat: The question is always there, though — do you want to go in that direction and enable light gaming on any device, or do you want to take all that computing power in the data center and give somebody something much more powerful?

    Poole: We’ve been predicting the downfall of consoles for a while, and it still hasn’t happened. [laughs] The cloud component is still getting bigger and bigger, though.

    Stadia is the plural of stadium, in case you were wondering.

    Above: Stadia is the plural of stadium, in case you were wondering.

    Image Credit: Dean Takahashi

    GamesBeat: The other thing people mention around things like Azure and AWS and Google Cloud–if you offload all the work over to them, then your multiplayer game is going to be better in that you can focus on things that you’re good at. Is there a level of decision there that makes a big difference as to how well that multiplayer is going to turn out?

    Poole: It’s hard to say. If you don’t have the right game for that environment, or you’re not using the tools that allow you to write for that environment–all those guys have tools, so you don’t necessarily have to understand how to invoke the next VM to add it to the pool of resources. The system knows how to do it. More generally, the guys in the cloud computing market are very focused on how to provide the tools for people.

    The other day I was having a conversation with someone about an AR app. It’s very similar. They’re heavily dependent on the GPU farm in the cloud for what they’re doing. They can’t get away from that. They have no choice because the glasses themselves have very limited amounts of compute in them. They work quite closely with a cloud company to take advantage of the tools that they provide, allowing them to write their application such that it would work well for most users.

    There’s a ton of attention being paid to that fact. If cloud has been extraordinarily disruptive for the traditional IT industry, based on the early deployment of millions of CPUs, bringing down the cost of CPU cycles, now you’re seeing it do the same thing. Just a few years ago they didn’t even have GPU farms. Google was one of the first that started doing it because they were going after media companies doing movie animation stuff. Now all of them are heavily invested in GPUs.

    It’s a large part of their offering because people are expecting not just gaming, but almost anything that involves some sort of rendering for AR or VR, or even normal video, rendering a movie or a TV show. I used to be in the media business. You had to go out and buy these ridiculous high-end million-dollar boxes, and it would take you a week to render five minutes of video. Now you can get the same thing from one of the hyper-scale guys and they can do it in minutes.

    My thought, in general, is that the cloud, such as it is, is one of the things that’s going to help drive the adoption of things like streaming for games. They have the infrastructure out there. It’s deployed. They have access to lots of peering locations. They’re very distributed. They can get very close to the end user. That’s a big deal, because of the latency issue.

    Above: Equinix in Sydney, Australia.

    Image Credit: Equinix

    GamesBeat: If you’re talking to an Amazon and you’re a game developer, are there certain questions you’d be asking them about the level of service you need?

    Poole: Almost all of them now have developer tools specific to certain types of environments. If you want to do facial recognition, for example, inside of Amazon, they have a set of tools called Rekognition built specifically around–here’s how you build an app that would allow you to ingest a camera feed and then run a recognition process against it. All of them are doing that to encourage the consumption of the CPU capability that they’ve invested in. It’s part of their offering.

    I forget the last statistics I read about Amazon, but they do something like 30 or 40 feature releases a month across their entire platform. They have people just banging away, building new tools. The more you can get somebody used to using your tools, as opposed to writing all the way down to the individual processor level, the more likely they are to stay with you. That’s the game in cloud computing.

    GamesBeat: Can you talk about some of the companies you’re working with?

    Poole: Blade and Shadow — Blade is the company, Shadow is the network — they’re one that’s publicly announced, a customer of ours. In fact, you can go into PeeringDB and pull them up, and what you’ll see is they’re with us in multiple markets in Europe and the United States. They’ve essentially engineered the latency circles around their deployments such that the longest latency to most end users is something less than 20 milliseconds. That’s way better than most games would need. They’re a good example of someone who’s following that model in streaming games.

    Then they have customers like NHN, the Korean company. Zynga is another example, the more casual kinds of game companies that have been out there forever now. They’re all generally recognizing of the fact that there’s this very big dependency going back to the peering infrastructure. Since they have 200-plus data centers in 52 metros in 25 countries around the world, they probably have the best footprint overall as far as anyone trying to do distribution.

    In fact, there’s another resource you can look at, a company called Cloud Scene. Cloud Scene tracks data center companies and their footprint as it relates to the cloud providers. They always come up as the number one company in the Americas and Europe and Asia and Oceania. If you want to go global, that’s how you do it. They as a company–if you took their revenue and organized it according to people who deploy in multiple countries versus people who deploy in one city, what you see is that the majority of their revenue comes from big multinational companies. All the big cloud companies, all the CDNs are customers. Most of the gaming companies are customers in one way or another. It’s all because of this need to be close.

    We talk a lot about what they call interconnection-oriented architecture, which is just the fact that whether you’re in the gaming industry or the cloud computing industry, the model has flipped over. People used to run all of their stuff in one data center in the middle of the country. That was the model. You put everything there, and then the farther away you got, the worse the experience you got. People did application acceleration and all these kinds of things. Now, because of cloud computing, the model is flipped on its head. If you look at most companies they deal with nowadays, they’re highly distributed. They have no centralized anything. Everything is distributed because it’s all about user experience. Gaming just happens to be the ultimate user experience example.


    2019 NAB Show Exhibitor Profiles: 24i Media to DynaMount | killexams.com real questions and Pass4sure dumps

    Company:       24i Media Booth: SU9610 Web: www.24i.com 24i Media is an industry-leading global video app developer with an award-winning technology framework. 24i supports clients to develop and deploy apps faster and more efficiently on all devices, screens and TV platforms.   24i empowers broadcasters, content owners and operators with flexible, future-proof tools to create and monetize personalized video apps, while accelerating time-to-market and reducing cost. 24i’s technology framework powers the digital experience for leading brands around the world, including Pure Flix, Globo, Entel, NPO, HBO, iflix, Fox Sports, RTÉ, Globo and Sinclair Broadcast Group.   For more information, please visit www.24i.com     Company: 360Systems Booth: C654 Web: www.360systems.com 360Systems prides themselves in manufacturing the most reliable, dependable, lowest cost (per channel) video server on the market today (Linux OS). The new TSS Series is their next generation server using standard codec and file formats which now include H.264 or MPEG-2. The TSS Series comes with multiple channel counts and a variety of new features.   In the future expect the entire TSS Server platform to be field upgradeable to either a Hybrid IP server or complete IP server depending on the model.   360Systems also has the VTH-2283 Broadcast Video Server. The VTH 2283 comes standard with Record and Playout Calendar Scheduling, a built in Graphics Generator/Overlay, and support for File-Based Workflows.     Company: 5th Kind Booth: SL1623MR Web: http://www.5thkind.com/ 5th Kind continues to add new customers and new features!   5th Kind's CORE is Hollywood's first Studio Asset Management System. Find out why companies like Disney, Marvel, NBCUniversal, Starz, Lionsgate, Illumination and others have chosen CORE to support production, from script to screen, and beyond.   CORE continues to enhance features like mobile & screening experiences for Dailies, review & approval for Marketing, and ease of archiving assets - for executives, artists and IT personnel alike.     Company: ABonAir Booth: C-2146 Web: www.abonair.com ABonAir develops wireless microwave links that enables video transmission from field cameras directly to a news track, OB-vans or media center. At NAB 2019, ABonAir is introducing a complete mobile wireless video solution - a single link that incorporates a teleprompter, video return, CCU and Intercom. The new system will allow TV production crews to use a wireless camera with its functionalities (as with a wired camera), not neglecting any feature that is essential for a tier-1 broadcaster production. ABonAir is the only company to feature a remarkable 7 msec video delay allowing it systems to seamlessly integrate into any multi-camera production.     Company: Adoppler Booth: N3336SP-A Web: www.adoppler.com In order for the traditional TV and media companies to compete with the FANG, they need to adopt the technology-first approach. It brings two challenges: lack of in-house technology and scarce skilled resources. Jointly, Adoppler and its parent company Geomotiv provide a solution for both. Adoppler uses its Trusted Marketplace platform and Geomotiv’s unique expertise in both linear & digital TV, ad tech, and Big Data to deliver a tailored solution; “tailored” as in “a perfect mix between bespoke and COTS software”. This greatly improves the time-to-market for their clients as well as provides them with a highly reliable technological partner.     Company: Adorama Booth: C4446 Web: https://www.adorama.com/ Adorama is one of the world's largest photography, video, audio and computer retailers. Serving customers for more than 40 years, Adorama has grown from its flagship NYC store to become the leading online destination for imaging and pro video/audio equipment. Adorama will have a selection of high-end broadcast equipment on display and in action for its real-world talk show production right from the NAB floor.     Company: Advantech Corp. Booth: SU-10806 Web: www.Advantech.com Founded in 1983, Advantech is a leader in providing trusted, innovative products, services, and solutions. Advantech VEGA video solutions are designed to boost video infrastructure performance from acquisition to distribution at the lowest power budget while fully complying with the media industry needs. By providing access to the latest 4K/8K UHD video processing and IP media technologies on commercial-off-the-shelf IT platforms they accelerate the deployment of next-generation, open and more efficient video solutions across a wide range of applications from broadcast encoding and high-density OTT transcoding to cloud, mobile, virtual reality (VR) video and now AI capabilities. Advantech’s standard portfolio can be tailored to meet a range of system requirements, significantly reducing time-to-market effort for their customers.     Company: Airwavz.tv Booth: N1831 Web: http://airwavz.tv Airwavz.tv designs and builds first-ever mobile ATSC 3.0 TV receivers for consumers and professionals. Their flagship device: RedZone Receiver is used across the United States and abroad, to help TV broadcasters roll out and deploy brand new NextGen TV packet data service. Their new Windows Video Player and Broadcast Analytics tool “TvXplorer” is available for pre-order at: https://redzonereceiver.tv. Airwavz.tv aims to provide the world with unfettered access to the highly prized UHF and VHF television channels on portable, nomadic and mobile devices.     Company: Alive Telecom Booth: C1156 Web: https://alivetele.com/ RF Equipment Manufacturer, Specializing in Antenna Transmission Systems. Alive offers VHF & UHF Low Power to High Power (60kW) Pylon Coaxial Slot Style Antennas in Horizontal, Elliptical or Circular Polarization as a Side or Top Mount Configuration. Broadband Options include Panels, Cavity Slot and Super Turn-Style Antennas. Alive allows the customer to choose between pressurization options. Alive has demonstrated for 15 years the ability to offer engineered solutions for every customer need.     Company: ALPHA NETWORKS Booth: SU 9416 Web: www.alphanetworks.tv Alpha Networks, a leading provider in hybrid TV back-ends & smart video platforms, offers its customers the right products and services to implement their content strategy and launch pay-TV services.   Our product portfolio includes a wide range of products: tucanoRED, the hybrid TV back-end, winning solution at 2018 CSI Awards; beemix, the smartest TV ready-to-go platform combining the strength of tucano back-end and UI designed by hubee XP Studio; hubee Xperience, elaborating the best user interfaces and user-centric solutions. Alpha Networks is internationally recognized by customers all over the world, such as Orange, Econet, TeleCentro, SFR, Bouygues, RTBF, Canal+, The Walt Disney Company and many others.     Company: Anevia Booth: SU4317 Ticker Symbol & Exchange: ALANV Web: www.anevia.com Anevia offers end-to-end OTT video-delivery solutions that enable the delivery of live TV, streaming video, time-shifted TV and video-on-demand services, as well as ultra-low latency for live sporting events.   Anevia’s comprehensive portfolio of video compression / encoding / packaging, Cloud DVR and CDN products enables viewers to enjoy a next-generation TV experience – anywhere, anytime and on any screen – including 4K UHD content.   Major telecom and pay-TV operators, and TV broadcasters worldwide use Anevia’s products.   Founded in 2003, Anevia has a track record of being first to market with advanced video technologies. It is listed on the Paris Euronext Growth market.     Company: Antelope Camera System Booth: Central Hall - C11831 Web: http://www.antelope-cs.de/ Antelope Camera Systems is specialized in the manufacturing of POV 2K and 4K HDR broadcast mini cameras and high-speed imaging technology. Providing solutions for sport, live action, shows and feature films in high-speed and 60p. Instant replay and perfect camera matching with their controller OCP and RCP. The box style COMPACT with B4 mount and the first fully integrated de-flicker solution for live broadcast slow-motion systems completes the product of Antelope-CS.     Company: Appear TV Booth: SU7910 Web: https://www.appeartv.com/ Appear TV, a leading global provider of next-generation video processing platforms for broadcast and streaming high-quality video, will showcase updates to its high-capacity, ultra-low latency X-Series platform including the addition of new modulators and demodulators, which advances the platform with a new hardware design. The X-Series, which includes the X10 and X20, offers the complete spectrum of encoding codecs, and helps broadcasters adopt the many benefits of an IP-centric operation in their own timeframe and with extreme simplicity. Designed for both video contribution and distribution, the platform supports optical/electrical SDI conversion to/from SDI-over-IP.     Company: ASUS Global Pte. Limited Booth: SL 15110 Web: www.asus.com ASUS is a multinational company known for the world’s best motherboards, personal computers (PCs), monitors, graphics cards, routers and other high-quality technology solutions. With a global workforce that includes more than 5,000 R&D professionals, ASUS leads the industry through cutting-edge innovation and design. Inspired by their In Search of Incredible brand spirit, ASUS won 4,511 international awards in 2017, ranked 26th in Forbes’ Global 2000 Top Regarded Companies, and named among the World’s Most Admired Companies by Fortune.   ASUS will showcase their latest displays, mini PCs, workstations and laptops designed to provide the best content-creation experiences for video production, photography, graphic and 3D design professionals in NAB.     Company: ATEN Technology, Inc. Booth: SL13705 Web: https://aten.com/us/en ATEN Technology, Inc. is the technology leader and global manufacturer of KVM and Pro AV connectivity solutions, and U.S. subsidiary of ATEN International Co., Ltd. (TWSE: 6277), established in 1979. A certified member of the HDBaseT Alliance, holding over 500 industry patents, ATEN offers integrated KVM, Professional Audio (Pro AV), and Intelligent Power solutions, across all industries including corporate, commercial, government, industrial, entertainment, educational, and retail environments.   ATEN’s advanced ability to quickly develop customized solutions in KVM, Pro AV, PDU, USB, and data communication lines allows it to build products that connect, manage, and optimize electronics based on customer need.     Company: ATTO Technology, Inc. Booth: SL7624 Web: https://www.atto.com/ For over 30 years, ATTO Technology, Inc. has been a global leader across the IT and media & entertainment markets, specializing in network and storage connectivity and infrastructure solutions for the most data-intensive computing environments. ATTO works with partners to deliver end-to-end solutions to better store, manage and deliver data. Working as an extension of customer’s design teams, ATTO manufactures host bus adapters, network adapters, storage controllers, Thunderbolt™ adapters, and software. ATTO solutions provide a high level of connectivity to all storage interfaces, including Fibre Channel, SAS/SATA, iSCSI, Ethernet, NVMe, NVME over Fabrics and Thunderbolt.     Company: b<>com Booth: South Upper 4315 Web: https://b-com.com/ The b<>com Technology Research Institute is a tech provider and an innovation accelerator for every business that uses digital to increase its competitiveness. b<>com brings together multi-cultural disciplines and talents in augmented reality, virtual reality, and immersive media formats, in the fields of applied artificial intelligence, cybersecurity, 5G networks, Internet of Things, cognitive technologies, and e-health. Winner of the NABShow 2017 Technology Innovation Award, their HDR-SDR solution is back this year, better than ever with its b<>com *Universal HDR Converter Box*! Performing real-time HDR-SDR, SDR-HDR, and roundtrip, this technology is the gap filler the industry has been looking for.     Company: Bannister Lake Booth: SL5616 Web: https://bannisterlake.com/ Bannister Lake specializes in data and graphics solutions for the broadcast industry. The company’s products and services drive revenue growth by unlocking the value of data. Bannister Lake’s flagship product, Chameleon, provides broadcasters with unparalleled data aggregation, graphics management and visualization possibilities. Beyond broadcast, the Chameleon solution is used in multiple data applications; OTT, streaming, digital signage, eSports, HTML5, online and mobile. Chameleon reads, ingests and manages multiple, diverse data feeds through an advanced web interface providing users with full control over incoming data. Users can fully customize data and generate automated tickers, L-bars, full frame graphics, and branding elements.     Company: Barbizon Lighting Company Booth: C5049 Web: www.barbizon.com Barbizon Lighting Company specializes in the sale, service, and turnkey integration of lighting, rigging, and control equipment for television, film, live productions, performing arts, themed environments, houses of worship, and architecture. With over 1000 years of combined experience, they are an industry leader based on their knowledgeable staff, quality products, and their on-going commitment to customer service. Barbizon Lighting has 11 locations in North America and offices in Australia and the United Kingdom.     Company: BBright Booth: SU4318 Web: www.bbright.com BBright brings visionary solutions and products to the professional video industry and focuses on rapid market transitions around 4K – Ultra HD, HEVC, HDR. They develop software-based appliances such as reference player, playout servers, decoder and ingest for various UHD use-cases. BBright's worldwide customers are broadcast equipment manufacturers, content owners, network operators, IPTV operators and TV channels.   New UHD-Channel; UHD video production server interfacing to external automation. Scalable to a full-features 4K CiaB.   UHD-Decode; HEVC / AVC decoder with advanced HDR and audio functionalities.   UHD-QC; versatile player for manual check of VoD assets.   UHD-TS and Multi-TS; single or multi-channel compressed playout.     Company: Bitcentral, Inc. Booth: SU2610 Web: https://bitcentral.com/ Bitcentral is a software company that provides efficient media workflows and customized solutions to maximize the value of video content. Core News™ solution is the #1 news production platform in the U.S. reaching millions every day; Central Control™ provides a toolset for master control with modules to execute all processes that converge into playout; while FUEL™, an innovative and industry-changing Linear on Demand™ streaming solution, creates an easy path to new digital revenue.     Company: Blonder Tongue Laboratories, Inc. Booth: SU11107 Ticker Symbol & Exchange: NYSE American: BDR Web: https://www.blondertongue.com/ Blonder Tongue Laboratories, Inc. is a leader in the field of cable television communications technologies, serving professional video markets with comprehensive solutions for the provision of content contribution, distribution and video delivery. The Company designs, manufactures, sells and supports an equipment portfolio of standard and high definition digital video solutions, as well as core analog video and high speed data solutions for distribution over coax, fiber and IP networks. Additional information on the company and its products can be found at www.blondertongue.com.     Company: Bluefish444 Booth: SL9021 Web: https://bluefish444.com Bluefish444 is the manufacturer of the industry’s highest-quality uncompressed 4K SDI, ASI, Video Over IP & HDMI I/O cards for the Windows, macOS and Linux operating systems. Its I/O cards are used in broadcast, feature film and post-production markets for editing, animation, compositing, colour correction, restoration, digital intermediate, 3D and IPTV applications.   Bluefish444 cards have been used on award-winning feature films, commercials, music videos and sports events worldwide. Bluefish444’s range of video cards are incorporated in video servers, encoders, decoders and character generator solutions by numerous third-party OEM manufacturers, in addition to other niche & mainstream applications.     Company: Bolin Technology Booth: C255 Web: www.bolintechnology.com Bolin Technology is a manufacturer and distributor of professional grade integrated pan, tilt, zoom cameras for Pro AV, Broadcast and Security applications. With over 20 years of experience, Bolin offers True Dual Output for outdoor and indoor use with various resolutions, and networking protocols which includes 4K 1”CMOS / Full HD resolutions via IP, HDMI, HDBaseT, Optical Fiber, 6G-SDI, 3G-SDI, HD-SDI, and USB3.0. Cameras also support various control protocols using RS232/422/485 Visca, Pelco D, IP ONVIF, and Visca over IP of flexibility. Bolin PTZ cameras are ideal for live production, studio production, beauty cam applications, sports broadcast and streaming applications. For more information, please visit www.bolintechnology.com.     Company: Broadcast Blinds Booth: C8439 Web: https://www.broadcastblinds.com Broadcast Blinds provides daylight control solutions for TV Studios with exterior glass.   One of the major concerns with TV Studios with exterior glass is balancing the exterior and interior light, so both the talent and the exterior view are properly visible to the audience.   Broadcast Blinds solves that problem by providing a system of rolling gels and filters that reduce the exterior light by incremental f-stops.   See an example here: https://broadcastblinds.com/2019/02/how-univision-transformed-its-d-c-studio-vista-with-daylight-control/     Company: Broadpeak Booth: SU9221 Web: https://broadpeak.tv At the 2019 NAB Show, Broadpeak® will demonstrate its CDN, cloud PVR, ad insertion, multicast ABR, multiscreen via satellite and local video caching solutions. Additionally, Broadpeak will showcase how it’s leading the charge for better QoE and efficient content delivery by supporting ultra-low latency, Android TV, and 5G technologies.   Demos at Broadpeak's booth will include technologies for live and VOD streaming, non-linear TV, Emergency Alert System, multi-CDN, video analytics, device detection and LTE-Broadcast/HEVC.   Broadpeak designs and manufactures video delivery components for Content Providers and Network Service Providers deploying IPTV, Cable, Satellite, OTT and mobile services.     Company: Broadcast Pix Booth: SL4210 Web: www.broadcastpix.com With a tightly coupled switcher and 3D motion graphics CG, Broadcast Pix provides the most fully integrated live video production systems with patented control and automation technology. From compact units to large-scale, multi-system solutions, every Broadcast Pix features an extensive toolset that makes it easy to optimize and customize your workflows locally and over IP. Plus, its BPNet ecosystem provides secure cloud services and asset management. Founded in 2002, Broadcast Pix has customers in more than 100 countries and is the leader in fully integrated production switchers for government, broadcast, streaming, live event, and visual radio applications.     Company: Burbio Booth: SPROCKIT Booth Web: https://www.burbio.com/ Burbio aggregates school, government, library and local community event content, allowing for personalized distribution over video, mobile, web, Voice, and email - hyper local event information of unprecedented depth and relevance to consumers and residents.     Company: CamStreamer s.r.o. Booth: SU13902 Web: https://camstreamer.com CamStreamer s.r.o. is a leader in embedded SRT implementations and is the only developer of a highly effective embedded SRT implementation for Axis IP cameras. Their apps run inside top-of-the-line indoor and outdoor IP cameras from Axis Communications AB (www.axis.com), which means no computer or complicated setup is needed to accomplish quite a number of live broadcast tasks. Their embedded apps generate RTMP/HLS/SRT/MPEG-TS video stream, add dynamic overlay graphics into the video and automate live streaming with the use of schedules, triggers and API commands. Their focus is the media broadcast segment, automated streaming and 24/7 streaming.     Company: CASTUS Booth: SU11514 Web: http://castus.tv/ CASTUS provides easy to use video scheduling servers and video on demand & live streaming solutions. Their playout servers are multi channel and multi input capable, accessible over a web browser, easy scheduling, integrates with OTT platforms like Roku and has support for closed captioning. CASTUS requires no transcoding and offers support for most file formats. CASTUS is easy to use, offers video editing capabilities, insert graphic overlays over HDSDI and IP outputs and so much more. CASTUS provides solutions for PEG stations, government TV, education, cruise ships, cable and newsroom, retirement communities and more. Come see a live demo.     Company: Cerebri AI Booth: N3735SP-A Web: https://www.cerebriai.com Cerebri AI enables enterprises to measure the value of every customer interaction from the customer’s point of view. Their Cerebri CX product uses AI to extract and value previously unseen patterns from customer datasets, then provides individual scores and next-best-action strategies to increase brand engagement and accelerate business performance at scale. Their proprietary SaaS unifies software and data science within existing environments to enable end-to-end governance of inputs and outputs. Notable results include introducing machine learning into auto adjudication for a +$30B loan portfolio and increasing sales conversion 7x for a Fortune 100 company email campaign using Cerebri CX.     Company: Christie Booth: SL4524 Web: www.christiedigital.com Christie is a global visual and audio technologies company that continues to be the first to market some of the world’s most advanced projectors and complete system displays. Whether it’s retail displays, LED walls, Hollywood movies, mission critical command centers, projection mapping, or higher education, Christie display solutions deliver dynamic and stunning images. With a history of pushing technological boundaries by developing disruptive products and solutions, Christie continues to offer hardware, software, and professional services that make a difference in people’s lives. In 2018, AV Magazine named Christie the Most Influential Company of the past 20 years.     Company: CIARA, a Hypertec Brand Booth: SL15207 Web: https://ciaratech.com CIARA, a Hypertec brand, founded in 1984, is a global technology provider that specializes in the design, engineering, manufacturing, integration, deployment, support and recycling of cutting-edge IT products. With its vast range of products and services including desktops, workstations, servers and storage, HPC products, high frequency servers, OEM services, deployment services, colocation services and IT asset disposition services, CIARA is considered to be one of the largest system manufacturers in North America and the only provider capable of offering a total hardware lifecycle management solution. The company’s products are employed worldwide by organizations small to large in the sectors of public cloud, content delivery, finance, aerospace, engineering, transportation, energy, government, education and defense. For more information, please visit www.ciaratech.com.     Company: Cinamaker Booth: SU10510 Web: https://www.cinamaker.com/ Cinamaker is the iPad-based Video Production Platform that is fast, easy, fun, and affordable for ANYONE to successfully produce professional-grade video.   With Cinamaker, you will connect, preview, and record up to 4 iPhones, digital cameras, and external sources in perfect sync.   Live-edit between cameras and external sources in real-time or during playback.   Live stream to Facebook, YouTube, Twitch and more.   Includes full media engine, Chroma-key, multi-track audio for adding graphics, images, video and audio files to your video production.   One-touch import to Apple Final Cut Pro, and Adobe Premiere saves countless hours editing.    

    LAS VEGAS--(BUSINESS WIRE)--Apr 3, 2019--Company:

    LAS VEGAS--(BUSINESS WIRE)--Apr 3, 2019--Clear-Com

    LAS VEGAS--(BUSINESS WIRE)--Apr 3, 2019--Booth:

    LAS VEGAS--(BUSINESS WIRE)--Apr 3, 2019--C6908

    LAS VEGAS--(BUSINESS WIRE)--Apr 3, 2019--Web:

    LAS VEGAS--(BUSINESS WIRE)--Apr 3, 2019--www.clearcom.com

    LAS VEGAS--(BUSINESS WIRE)--Apr 3, 2019--Clear-Com, an HME company, is a global provider of professional real-time communication solutions and services since 1968. They and their subsidiary, Trilogy Communications, offer market-proven intercom solutions that link people together through wired and wireless intercom systems and connectivity options.

     

    LAS VEGAS--(BUSINESS WIRE)--Apr 3, 2019--Our history is rooted in technological advancements and innovations that deliver significant improvements to the way people collaborate when instant communication matters. In the markets they serve - broadcast, live performance, live events, sports, military, aerospace and government—our communication products consistently meet the demands for high-quality audio, reliability, scalability and low latency.

        Company: Cloudian Booth: SL 6821 Web: www.Cloudian.com As 4K, 8K and higher resolution video volumes continue to grow, broadcast and production organizations need an active archive storage foundation for managing, protecting and fully leveraging this content. Ideal for capacity-intensive workflows, Cloudian’s petabyte-scalable, disk-based storage enables seamless collaboration across multiple locations, both on site and in the cloud. All storage is presented as a single pool that can be instantly accessed, searched and monetized, regardless of where content physically resides. And Cloudian delivers these benefits at up to 70% less cost than traditional SAN and NAS offerings. See how at https://cloudian.com/solutions/media-and-entertainment/     Company: Cobalt Digital Booth: SL9111 Web: www.cobaltdigital.com Cobalt Digital designs and manufactures award-winning edge devices that help live video production and master control clients transition to IP, 4K, HDR, the cloud, and beyond. As a founding partner in the openGear initiative and the new RIST Forum, Cobalt supports best-of-breed interoperability platforms that simplify technological adoption. At the 2019 NAB Show, look for new 4K multiviewers, distribution amplifiers, image processors, and HEVC encoders for more efficient production environments. All Cobalt Digital products are backed with a five-year warranty. Learn more at www.cobaltdigital.com.     Company: CogniK Booth: N3632 Web: www.cognik.net CogniK built a hyper personalization platform to make your customer journey unique: improve conversion, engagement, and loyalty, reduce churn and optimize monetization.   We leverage their expertise in combining AI engines: facial recognition, object detection, natural language processing, and sentiment analysis.   Our strategy is to deliver high-level solutions to address the needs of video operators: • increase video views (video recommendation, video thumbnails optimization) • automate time-consuming tasks (automatic video tagging, video clipping, brand detection) • improve profitability (content targeting for video ads, optimize locations for mid-roll ads)     Company: Coherent Logix Booth: Renaissance Suite Web: www.coherentlogix.com Coherent Logix has created a revolutionary system platform solution that solves the power, performance and silicon area crisis in the semiconductor industry that is present today more so than at any time in history. Their solution enables new business and revenue models while providing ASIC performance in a product that is fully programmable and as easy to program as a PC. Quite simply, they extend Moore’s Law.   Coherent Logix’s unique computational and network memory fabric semiconductor solutions provide consumer electronic product manufacturers with the ability to meet the highly competitive, transformational and ever evolving market requirements of today’s communications mediums.     Company: Comrex Booth: C2330 Web: www.comrex.com Since 1961, Comrex has been in the vanguard of technical development, making use of innovative technologies for radio and television well before they hit the mainstream. Their ACCESS and BRIC-Link IP audio codecs use sophisticated audio transmission technology to ensure reliable broadcasts over challenging IP networks. We've used their years of experience in IP to develop their CrossLock tools to handle the unique demands of transmitting video, with the development of their LiveShot IP video technology. Throughout it all, they have continued to refine their telephone hybrid technology with products like VH2, and break new ground with products like Opal.     Company: Countable Booth: N3436SP-B Web: www.countable.us and www.CountableAction.com Countable is the civic technology start-up with a steadfast belief that digital products can lower barriers to civic entry, build engaged audiences, and empower meaningful action. Whether you're a media organization, non-profit, candidate campaign, corporate social responsibility team, public affairs firm, or anyone else looking to build digital communities, we’re your platform to deepen audience engagement.     Company: CueScript Booth: C2622 Web: www.cuescript.tv CueScript is a Teleprompting company with a difference.   With design for purpose, ingenuity and quality at the forefront, CueScript have developed a range of exciting Teleprompting products and is home to the world’s first complete IP-based solution.   IP is included throughout the product line, but features in addition to conventional connections, as they recognize that not everyone is ready for full IP just yet. This allows for choice of connectivity and future-proofs your purchase.   For CueScript, customer service is paramount, with attention to details from initial contact, to installation, to after-sale support.   CueScript; Prompters with style, people with passion.     Company: Dalet Digital Media Systems Booth: SL6610 Ticker Symbol & Exchange: DALE.PA Web: https://www.dalet.com Dalet enables media organizations to create, manage and distribute content faster and efficiently, maximizing the value of assets. Dalet offers collaborative tools empowering end-to-end workflows for news, sports, program preparation, post-production, archives and enterprise content management, radio, education, governments and institutions.   Dalet will showcase at NAB the new Remote Editing framework, which offers multimedia editing capabilities and speed to editors working in the field or remote offices; Dalet OnePlay multi-platform studio automation solution; Dalet Media Cortex, the AI cloud service to augment media workflows, and Dalet Galaxy five, the latest evolution of the industry-leading MAM, Workflow Orchestration and Editorial platform.     Company: DALIM SOFTWARE Booth: SL15406 Web: www.dalim.com Media production and distribution remains a labor-intensive, high-cost and high-risk business. DALIM ES is a collaborative digital asset production and management platform, delivering services ranging from online video approval workflows to a web-based production environment for all participants of the production cycle. ES lets users plan, execute and control any aspect of media production, regardless of the final use of the output. It offers timeline annotating, transcoding for viewing on multiple platforms, and connectivity to other third party tools. This means not only the ability to support video files, but also managing and driving them in an approvals-based business workflow.     Company: Dan Dugan Sound Design Booth: C1118 Web: http://www.dandugan.com The inventor of the automatic microphone mixer, Dan Dugan, will be at NAB showing his comprehensive line of automixing products. Dugan automixers offer versatile I/O, with options for analog, AES digital, ADAT, Dante and MADI interfaces. Also on display will be the Sound Devices 633 portable mixer, which implements Dugan automixing. Dan Dugan Sound Design won a coveted Cinema Audio Society award in February 2019 for the automixing algorithm implemented in this product. “Dugans” are used worldwide for management of multiple live microphones, usually in unscripted events such as talk shows, meetings, lectures, debates, sportscasts and conferencing.     Company: Decentrix, Inc. Booth: SU8721 Web: www.decentrix.com Decentrix is a globally focused data technology company that has developed solutions which maximize advertising and content revenues across all media distribution platforms for Brand Advertisers, Telecommunications and Media and Entertainment companies.   Decentrix’s patent pending AI for Media™ technology, powers their solutions for cross-media planning, inventory optimization, rate card maximization, Frictionless Trading™, content ROI analytics and consolidated billing to maximize revenue opportunities with transformative intelligence. This uniquely focused capability builds on their deep industry experience and results in substantially enhanced revenue outcomes across entire portfolios of their client’s businesses including traditional linear, digital, addressable, and mobile media     Company: Deluxe Entertainment Booth: Wynn/Encore Hospitality Suites Web: https://www.bydeluxe.com/ Deluxe is the leading video creation-to-distribution company offering global, end-to-end services and technology. Through Deluxe One, an intuitive cloud-based platform that unifies every stage of the content lifecycle, creators and distributors can access a seamless way to manage the creation, transformation, packaging and delivery of content creators, broadcasters, OTTs and distributors rely on Deluxe's unmatched scale, experience and expertise to enable virtual services and platform solutions that make it simple for them to realize their visions and deliver them to anyone.     Company: Dialight Booth: C1135 Ticker Symbol & Exchange: DIA (London Stock Exchange) Web: www.dialight.com The innovation and market leader in LED Obstruction solutions for more than 20 years, Dialight offers the industry’s most comprehensive, energy-efficient and reliable line of LED-based obstruction solution systems in the world. Every Dialight system is fully FAA certified and Transport Canada and ICAO compliant for dependability and performance you can trust. Their precision patented optics ensure maximum safety with minimal ground scatter for community-friendly illumination. Dialight systems feature small, light-weight flash heads for easy installation and reduced wind resistance. Their zero-maintenance fixtures virtually eliminate tower climbs and unplanned site visits for years, dramatically reducing maintenance costs and non-compliance risk.     Company: dotstudioPRO Booth: SU11112 Web: https://www.dotstudiopro.com/ dotstudioPRO is the next generation Online Video SaaS Platform. Powering clients’ multi-device streaming services, dotstudioPRO enables content owners to monetize premium content and syndicate it everywhere, making it easy for them to find an audience in a highly fragmented online video ecosystem.   dotstudioPRO's CMS launches clients, across Web, iOS, Android, Apple TV, Roku, Amazon Fire TV and Android TV in less than 8 weeks. The platform also offers player-less video syndication feeds to over 30+ platforms like VEWD and XUMO, just to name a few. dotstudioPRO's clients include Minnesota Vikings, Washington Redskins, American Beauty Star (Lifetime), Pocket Watch (Kids MCN), All Def Digital (MCN). To find out more visit dotstudioPRO.com     Company: DynaMount LLC Booth: C1047 Web: https://dynamount.com/ DynaMount is the world leader in remote microphone steering and positioning. Their products allow for real-time adjustments to the position and orientation of any affixed microphone, ensuring that the best possible sound is captured no matter where the action moves.   Our new Echo-PT™ is the only pan/tilt system purpose built specifically for microphones. Its silent motion, LAN/internet control capabilities, and reference camera for remote monitoring allow it to meet the demanding needs of broadcasters and filmmakers.   Visit us at booth C1047 and give it a test drive.  


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