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000-R11 IBM Anyplace Kiosk Technical Professional V1

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000-R11 exam Dumps Source : IBM Anyplace Kiosk Technical Professional V1

Test Code : 000-R11
Test Name : IBM Anyplace Kiosk Technical Professional V1
Vendor Name : IBM
: 70 Real Questions

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IBM IBM Anyplace Kiosk Technical

IBM Raises the Self-carrier Bar With New Kiosk-Like Self Checkout Retail system | Real Questions and Pass4sure dumps

supply: IBM

may additionally 06, 2008 11:20 ET

quickly New Self Checkout system allows patrons to Pay for Merchandise anywhere in a shop

ARMONK, the big apple--(Marketwire - may 6, 2008) - IBM (NYSE: IBM) today announced first-of-a-variety self checkout technology that allows patrons to store for and check out purchases practically any place in a save. This new self checkout answer raises the bar for customer self-carrier alternate options, giving retailers constructed-in flexibility, more desirable customer service and a brand new tool for constructing client advocacy for their manufacturers.

IBM also announced a brand new release of software to assist velocity the self checkout technique, a brand new state-of-the-artwork entry-stage kiosk, and an extension of its world self-carrier alliance software to reach new markets and industries.

Designed for small corporations and massive business departments, the IBM anywhere Checkout gadget is the subsequent essential step in self checkout innovation. It combines the ultra-compact footprint of the market-leading IBM wherever Kiosk with the mighty capabilities of IBM self checkout software, giving clients the best of both worlds.

in accordance with a recent client deciding to buy survey*, 10 percent of consumers who left a save devoid of making a purchase order stated the wait to try as an element of their choice not to buy. greater importantly, when compelled to wait in line for more than 4 minutes, customer delight degrees fall below 80 percent.

Small to midsized marketers can now present a quick, convenient checkout equipment for small orders, together with those in specialty, drug and convenience keep environments. massive retail operations can complement entrance-end self checkout with stand-by myself placement of those units within grocery areas reminiscent of deli, floral or prepared foods, as well as departments of large shops and hospitality dealers.

"today's market environment is complicated and competitive, and there's large power on agents to seriously change and innovate, all driven through a need to alternate the shopping experience for buyers," observed Steve Ladwig, universal supervisor, Retail shop solutions, IBM system & expertise community. "The IBM wherever Checkout allows us to assist their consumers serve their purchasers in absolutely new techniques, answering buyer demand for easy-to-use self carrier in additional areas than ever before."

in line with an IHL group 2007 market examine on self checkout**, 98 % of respondents have used self checkout, practically 50 p.c have used it greater than 5 times within the old years, and seventy two percent have with no trouble authorized the expertise in the industry. This look at additionally pronounced that for 2008, buyers will spend more than US $230.7 billion on self checkout transactions at retail outlets, up 28 % over 2007.

"Self checkout not best continues to benefit widespread acceptance with consumers, however we're also considering the fact that self-carrier options are paying off for retailers," noted Greg Buzek, President, IHL Consulting community. "Our research indicates that marketers that have embraced self-provider applied sciences are redeploying labor to key earnings areas, improving client carrier with extra lanes and enhancing profitability with the aid of expanding the number of profitable transactions."

The IBM anywhere Checkout equipment expands the confirmed and a hit IBM Self Checkout family unit by means of extending the potential of when and where sellers can offer self-provider transactions. this primary-of-its-variety unit is the 2nd main offering in an aggressive IBM customer features campaign, and joins a transforming into portfolio of IBM and business associate self-carrier offerings that span distinct industries, including retail, hospitality, shuttle and transportation.

IBM additionally introduced today a brand new unlock of IBM Checkout atmosphere for consumer-service (CHEC), self checkout software that gives you a sturdy atmosphere through a wealthy person event, standard manageability and professional element-of-Sale integration. The modular software platform also makes it possible for for IBM enterprise companions to tailor to a retailer's specific needs.

a very new self checkout design, the IBM wherever Checkout gadget offers agents new points and improved flexibility, making it effortless for buyers to scan and pay for his or her gadgets directly. This new self checkout unit presents plenty of hardware and utility enhancements that include:

-- Small Footprint: Designed with the IBM anyplace Kiosk at its core, this unit offers one of the most smallest self checkout footprints accessible, making it alluring for grocers and different businesses that have confined flooring house. -- customized Enclosures: offers flexibility to utilize numerous enclosures together with personalized designs by IBM global technology features or third birthday celebration providers that match a retailer's "look and consider." -- Cashless: These gadgets present credit score/debit price options handiest, which speeds transactions by casting off the time it takes to settle for and dispense expenses and cash, as well as lowers the opportunity of consumers forgetting their alternate. -- Manageability: A component of IBM store Integration Framework, the faraway management Agent (RMA) allows agents to achieve conclusion-to-end save methods administration of retail contraptions and purposes alongside aspect normal IT deployment. throughout the commercial enterprise, dealers can configure and computer screen the device remotely, distribute software, music property and examine and diagnose complications.

New Entry-stage IBM wherever Kiosk

IBM additionally added an entry-degree anywhere Kiosk that will also be used for a number of kiosk purposes or as a compact element-of-sale. This most recent anywhere Kiosk 15" model makes it possible for small impartial businesses to make use of advanced kiosk expertise up to now best available to gigantic agencies at a cost they could find the money for. additionally, the kiosk may also be used by means of higher agencies for a number of kiosk purposes together with product locators, rate checkers and extra. This entry-degree kiosk unit comes with an power-efficient processor and constructed-in vigor management capabilities that enable purchasers to cut back energy consumption and run fundamental purposes instantly and reliably. it is geared toward uniqueness, food carrier, fuel and convenience retail corporations and is also tailor-made to be used across diverse industries corresponding to commute and transportation, hospitality and healthcare.

IBM enterprise associate Alliance program Momentum

IBM additionally announced that approximately one hundred business companions have joined its Self-carrier Alliance application. due to the fact its introduction last September together with the IBM purchaser services Initiative, company companions representing 11 industries, 18 solution areas and 17 nations have signed as much as assist advance, market and distribute IBM self-service options global, helping extend IBM leadership in self provider across diverse industries. in exactly eight months, the IBM Self-carrier Alliance application has grown into some of the largest company associate ecosystem concentrated on self-provider for varied industries, together with pharmacy, banking, executive and manufacturing. The application represents 9 new countries, including Israel, Malaysia, Romania and Guatemala.

Pricing and Availability

The IBM anywhere Checkout can be obtainable can also 23 and is approximately half the expense of a normal self checkout system.

* supply: Measure, March 2007, national In-save and M/A/R/C research

** supply: IHL community 2007 Self Checkout analyze

About IBM Retail save options:

For greater advice, go to

Dicoll Interactive and IBM bring self-service options to market | Real Questions and Pass4sure dumps

Dicoll interactive, an advanced IBM business companion, and IBM have entered into a strategic relationship for the supply and implementation of self-service options to executive and corporations in South-Africa.

Kevin Kitchin, retail keep solutions company manager for IBM, South & principal Africa, says the connection with Dicoll is a at the same time really helpful one and allows the IBM customer to draw on the abilities of an superior IBM business accomplice with selected expertise in its chosen field.“Dicoll Interactive has the ability to find the necessary company case for the deployment of Self provider know-how through its consulting division, with the center of attention on return on investment and value add as part of the consumer’s strategic business pursuits.”IBM’s mainstream kiosk product the anyplace Kiosk has already been deployed in the entire the Virgin energetic Gyms across the nation with super success.Dicoll Interactive, a six-year-historical centered BEE company, presents custom constructed contact screen based self provider to the corporate, retail, Telco, executive and ticketing markets. The business has 5 main divisions namely, strategic consulting, earnings, infrastructure guide functions, product design and systems management.Jan Beukes, CEO of Dicoll, says the IBM wherever Kiosk product is able to fulfill most South African market necessities. "Dicoll will customize the touch reveal utility and combine into the client’s methods but will all the time design a conclusion product that achieves a measurable business aim”The businesses’ client base at the moment includes Vodacom, staggering Connection, Computicket, and the department of Environmental affairs amongst others.Dicoll Interactive and IBM should be imposing their approach for the construction of the Self service expertise business in 2008.

EZface, Inc. Introduces “digital mirror Kiosk” – the new shopping adventure That Lets shoppers try Cosmetics earlier than They buy | Real Questions and Pass4sure dumps

manhattan--(enterprise WIRE)--The cosmetics industry has just gotten a makeover. EZface, Inc., a leading company of elegance makeover technologies, these days brought the EZface digital reflect Kiosk – a brand new virtual shopping event for cosmetics consumers. Now, with the swipe of a attractiveness product barcode, consumers can practically “try on” cosmetics, get customized ideas and even solicit suggestions from pals via the internet or cellular phone before they purchase. EZface know-how helps consumers retailer time and money, whereas helping sellers raise income and without delay faucet into clients’ attractiveness tastes.

The EZface virtual reflect Kiosk is currently on screen on the national Retail Federation convention in manhattan city, at the IBM customer adventure Pavilion, sales space # 2163, from January 12–13.

Eliminates the Mess and Dissatisfaction with Cosmetics Purchases

using the EZface digital mirror Kiosk, customers quite simply:

  • Snap a digital self-portrait the usage of the kiosk’s digital camera
  • Scan in the barcode of the elegance fabricated from their alternative from such leading manufacturers as L’Oreal Paris, Maybelline long island, CoverGirl and Revlon, and essentially observe it to their face, eyes, cheeks or lips
  • The EZface virtual mirror Kiosk then:

  • Combines subtle algorithms to measure epidermis tone, facial facets, product colour and the client color profile to apply the selected cosmetics and produce a realistic simulation of a makeover
  • Suggests complementary items and specific colours that most fulfilling healthy the consumer’s personal color profile
  • There isn't any mess from a physical software. more suitable yet, there is not any purchaser’s regret from a questionable purchase, hence cutting back product returns. shoppers can share a photo of their digital makeover by means of electronic mail to solicit brief advice from chums.

    “We constructed EZface digital reflect Kiosk to aid consumers seem to be their most useful before they commit to a purchase order. It’s a fun, speedy and regret-free strategy to store, and agents can expect to look consumers coming back for more,” mentioned Rami Orpaz, CEO and founder, EZface, Inc. “We be aware of splendor valued clientele are busy, and cosmetics agents wish to discover personal yet discreet easy methods to join with americans on the go.”

    A Boon to dealers

    while EZface virtual mirror Kiosk helps patrons seem to be first rate, it might probably assist retailers’ bottom traces appear enhanced. The kiosk aggregates usage suggestions, enabling shops to make smarter selections in regards to the items they stock on shelves. The kiosk can also screen in-shop advertising and promotions to power income of featured items, while spurring foot traffic in retail places.

    EZface and IBM (NYSE:IBM) are company companions, and EZface embedded the virtual reflect software into IBM’s wherever In-keep Kiosk™. collectively the partners present a one-stop answer that comprises the application software, hardware, preservation and universal administration functions. “we are joyful to be working with EZface to bring smart new solutions that support make it simpler for dealers to attract and preserve new consumers," observed Norma Wolcott, Self-carrier enterprise government, IBM Retail keep solutions. "EZface virtual replicate on the IBM anywhere Kiosk is a magnificent combination that offers agents a thrilling new option to promote cosmetics and differentiate their manufacturers – a distinct in-save searching event that may also be shared actual-time with the aid of cell or the web with a chum."

    About EZface, Inc.

    EZface is a leading provider of digital makeover applied sciences that deliver a simple, muss-free technique to digitally try on colour cosmetics and hair colour before the client buys. using EZface know-how, sellers can deepen relationships with customers and raise their ROI through an attractive consumer journey. EZface purposes include the digital replicate Kiosk, according to IBM anyplace Kiosk™ expertise, that lets consumers pretty much “try on” new splendor products and get customized thoughts in-save earlier than they purchase. Launched in 2000, EZface additionally created the digital mirror web application that integrates into leading cosmetic manufacturers such as L'Oreal Paris, Maybelline manhattan, Garnier and CoverGirl. EZface is a world company primarily based in both long island city and Israel. For greater suggestions, or to journey an EZface makeover, discuss with, or e-mail to

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    IBM Sets Sights on Midmarket With Express Advantage | real questions and Pass4sure dumps

    Brian Madison is a wanted man. As the director of information services at Metalwest LLC, Madison is at the center of a business that might not sound sexy: selling flat-rolled metal products such as stainless steel and aluminum. But its balance sheet is looking good, and the privately held company is predicting $370 million in sales this year. What IBM wants, and what Madison has, is a midmarket IT shop gearing up for strategic growth.

    This year the Brighton, Colo., firm has an enterprise resource planning (ERP) upgrade and a data warehouse project on tap. IBM already has a foot in the Metalwest door with its pSeries and xSeries servers. But Madison isn't a true Big Blue fan, so he isn't rushing to do more business with the world's largest IT company right now.

    For starters, Madison sees his pSeries servers sort of like family members: He lives with them, but it's not like he has a choice. "The only reason why they are using pSeries is because their ERP provider requires it. That whole line is priced out of their market," he says. "Every time they upgrade the pSeries server, they are looking at a $100,000 investment."

    He also uses the IBM Tivoli backup solution, but only because he rents his storage area network (SAN) and backup from a company that uses Tivoli. "We wouldn't have bought Tivoli on their own," Madison says. "We would have bought [Symantec Corp.'s] Backup Exec because that's the midmarket product of choice."

    Then again, Madison chose IBM's xSeries because it was competitively priced for smaller companies. He chose IBM's laptops because they are so darn durable. "They aren't the least expensive, but they provide a lot of value," he says.

    All in all, this 38-year-old Colorado native -- who crushed rocks for a mining company before heading into IT -- represents IBM's challenge as it goes after midsized clients on every continent.

    Getting these customers on board won't be easy. IBM is striving to build credibility in a market where everyone knows its name, but also where everyone associates those three famous letters with a century-old tradition of monolithic systems, heavy corporate hierarchies and high-priced consulting fees. Even ardent IBM fans say the company can be confusing, with dozens of product lines and strategies supported by a steady stream of press releases and a reputation for sending in the proverbial cast of thousands to do small jobs.

    In order to get real traction in the speedily growing midmarket, the heavyweight will have to remake its image as a middleweight champ: powerful, fast, crisp and smart.

    "IBM still has this image of being big," says Steve Solazzo, IBM's general manager of global midmarket business, which last year accounted for $16.4 billion in revenue. "Our overwhelming challenge is not that they don't understand what the midmarket needs; their overwhelming challenge is that we're not being considered," even by IT executives who, when surveyed, give high marks to IBM products.

    "We recognize how hard it is to reposition a brand," Solazzo adds. "You just don't turn an aircraft carrier around in 100 yards."

    Expressing a New Image

    In the midmarket, the world's largest IT company is known for making machines you can't break and for building a durable foundation with its lovable AS/400 systems. But IBM would like small and midsized businesses (SMBs) to consider it more seriously as a full-service provider capable of turning around a hardware lease in 60 minutes or providing fixed-price consulting gigs that run their course in, say, six weeks.

    To do so, it has packaged and priced its Express line of hardware, software, hosted services, consulting and financing options with the midmarket in mind.

    In 2002, IBM launched the Express product line with DB2 Express software; the portfolio has grown methodically to include offerings from all IBM divisions. In March 2006, IBM announced the Express Advantage label as a way of bringing them all under one roof. At that time, the company also introduced its first consulting services aimed at the midmarket: short-term engagements that start at $50,000. The new program -- broken into three categories -- allows IBM's SMB partners to sell IBM front-end services for the first time. The three services address IT alignment, Web site effectiveness and security vulnerabilities.

    "We're trying to send a signal with these offerings," IBM's Solazzo says. "We will be small. They will be agile. They will be local in terms of working with these partners. Nobody on earth thinks of IBM as doing a $50,000 engagement on Web site effectiveness or IT strategy. But they are doing just that."

    Other midmarket offerings launched in March 2006 include Express Managed Services and the Express Advantage Concierge, a toll-free phone number intended to be a single point of contact for new customers who fear they could get the runaround from Big Blue.

    "In many ways, these offerings are trying to modify the brand image that, frankly, keeps us out of many [midmarket] considerations," Solazzo admits.

    The Express Advantage label and the marketing effort behind it targets midmarket CIOs like Madison -- a self-described "tough sell" who is suspicious of any company that can afford to send him glossy brochures.

    "I started getting these flyers about two months ago," says Madison. Some of them looked like fast-food menus, he recalls, so he chucked them in the barrel without looking them over. "The phone calls started coming actively within the last four weeks. It was surprising to me, because it was a clear change in their market strategy," the IS director adds.

    Madison knows IBM's reputation for being too bureaucratic to move quickly and so large that a midmarket company might feel pinned against the ropes by the vendor's enthusiastic embrace. For him, that's especially true when it comes to consulting services.

    "When I hear 'IBM Global Services,' I think Fortune 500," Madison says. "It's still Big Blue."

    Before busy IT execs get turned off by the slick new ad campaign ("IBM Express Advantage. It's that simple.") from New York agency Ogilvy & Mather or piles of new marketing material landing on their desks, let's look at the facts.

    IBM's SMB division is already its fastest growing; the division grew at a rate of 6.5% in 2005. It counts 800,000 clients and contributed 20% of IBM's overall $91 billion in revenue last year. That translates to $16.4 billion.

    Express Advantage components such as its concierge service make clear that the company "in an astute and somewhat out-of-character way has recognized that it's not always easy to do business with IBM," says an April 2006 report co-authored by Ray Boggs, vice president of SMB research at IDC who has tracked IBM for nearly two decades.

    "The message is, 'We are beloved by the multitudes, but they think they are too expensive and complicated,'" says Boggs. "There's HP and Dell, sure. But it's the internal IBM stuff that keeps Solazzo and his team awake at night."

    Concierges, catalogs and consulting services tailored for the midmarket can sound like a lot of malarkey, Boggs admits. "I was pretty skeptical at the start," he says. But it's not so easy for internal IBM projects to get the Express seal of approval, he says. "It's not a slam dunk. You can't say, 'I want the Express label on this.' They will send you back to the drawing board to make sure the implementation time is short enough; there are some set criteria."

    Laurel Johnson, director of IT at Cole Harford, a $55-million supplier of disposable restaurant supplies in Overland Park, Kan., didn't realize she was about to become an IBM Express Managed Services showcase customer. All she'd done was ask her local business partner, ProActive Solutions, to scout out email management options.

    Johnson had already heard good things about MessageLabs Ltd., and ProActive Solutions Inc. told her that IBM had recently joined forces with the email security company. "So IBM would be managing this hosted service," she says. "To us, that was wonderful. IBM gives us the best service and best machines." She's always had a special fondness for the AS/400. "The least babysitting you have to do is with an AS/400," the IT director says. "It's a great little box."

    The sort of managed services that Johnson purchased are the type that Gordon Haff, a senior analyst at Illuminata Inc. in Nashua, N.H., believes are IBM's real future in the midmarket. "I think the most interesting long-term play for them is in managed hosting services," Haff says.

    "In general -- especially midmarket -- companies do not get competitive advantage out of running most of their IT themselves," Haff says. "It makes a huge amount of sense for them to outsource the things that aren't core to their business. Because IBM is not coming to your shop, you don't have to worry about enlisting IBM Global Services for a custom engagement." That way, midmarket CIOs needn't be concerned about any surprise fees from IBM, he adds. "You're buying in most cases a fairly well-defined service [like MessageLabs], and you can compare the price to the alternatives."

    IBM is also joining forces with some of the world's largest software companies, such as SAP AG, to appeal to midmarket customers. In August, IBM and SAP announced that Oneida Ltd. had chosen an IBM Express mySAP All-in-One package -- basically SAP software running on IBM hardware -- with IBM playing the part of implementation partner.

    "We were looking for a solution that IBM had put together a model for," says Rob Hack, senior VP and CIO at the 125-year-old flatware company. "IBM really is leading us through the process. They were looking to do a global ERP project as quickly as possible, but as thoroughly as possible."

    Was he worried about bringing two huge companies together to bear on a $350-million company? "There was the usual concern that goes along with choosing companies the size of SAP and IBM," Hack says.

    Initially, the Oneida CIO was handed a boilerplate contract, which he summarily rejected. "It's almost insulting," says Hack. In hashing out the contract negotiations, the two vendors took about nine weeks, and Hack made sure Oneida got a fixed-price, fixed-scope implementation. "Our services agreement with IBM is very much based on a defined scope. They had a date they wanted to hit, and also their statement of work -- their contract of work -- with IBM is very detailed. It's right down to the business processes and functions. It ensures that they are all on the same page."

    The Partner Push

    Getting on the same page with its 90,000 global business partners is also key to IBM's midmarket push. About half of that $16.4 billion in SMB revenue is generated by partner sales from value-added resellers (VARs), independent software vendors, system integrators and channel partners. The other half is direct sales, and a new territory strategy places IBM sales teams in geographic regions, providing them with "community development" funds to build closer relationships with local partners and customers. These funds allow representatives to join local groups, such as volunteer YMCA boards, technology forums and educational partnerships, to make connections and represent IBM at the grass-roots level. That's especially important in the midmarket, where IT executives rely heavily on peer networking, word of mouth and local business partners.

    Laura Ellis is one of 217 IBM territory managers who have received community development funds. Having worked for IBM over the past 23 years and the SMB division for the past five, the Tampa Bay resident used IBM seed money to join the Greater Tampa Chamber of Commerce, a local CEO council and the Tampa Bay Technology Forum. At one of these gatherings, she met the CIO of Advantec. "They had never done any business with IBM, and the CIO is an active member of the Tampa Bay Tech Forum," says Ellis. "We were able to develop a relationship, and they have just recently completed a disaster recovery solution for them."

    Advantec CIO Linda Reid remembers meeting Ellis on the Tampa tech circuit, but her IBM customer story is about a lot more than professional networking. "To be honest, they didn't pick IBM initially," explains Reid, who sent a request for proposal to a local VAR as Advantec was starting a massive infrastructure upgrade project.

    At the outset, she decided against IBM because of price but says Big Blue asked for another chance. "They said, 'We weren't understanding your budgetary requirements.' I think they had oversized the SAN requirements too."

    But in the end, Reid wound up choosing IBM. "It was impressive to me that they showed us real facts on the differences when it comes to speed and reliability compared to HP. These were not just IBM-produced facts," says Reid, referring to independent analyst reports IBM presented to her.

    "I think IBM has changed a lot," Reid adds. "They used to come in, and it seemed like, 'How dare you not think of going with us?' It's not like that anymore."

    IBM recently announced that it had acquired its 500th Built on IBM Express Advantage customer. These are midsized companies whose business partners have helped them deploy technology built on Express hardware and software.

    Pike Lumber, a $35-million Akron, Ind., company is one of them. It deployed a lumber management system built by Pacific Software Associates (PSA) on an i5 520 Express Edition and the TotalStorage Express model. One of the company's applications, called WoodManager, keeps a customer's inventory up to date with production and purchases. Users can define multiple units of measure to manage lumber, panel, millwork, posts and pilings. Inventory is maintained as ticketed or volume-only.

    In the end, though, it was IBM's reputation for reliability that sold Samantha Howard, vice president of administration at Pike Lumber, on the package. She led the technology team that chose the PSA system -- and IBM platform -- over Microsoft. "A lot of the people involved in the decision had the opinion that IBM platforms were bulletproof," says Howard.

    Muscle for the Midmarket

    Like Howard, Steve Bolduc bought IBM for its muscle. But the senior manager of point-of-sale and technical support at Caribou Coffee Co., the second largest gourmet coffeehouse operator in the U.S., sees another fringe benefit: IBM's global experience. When he wanted to sell coffee in the Middle East, an IBM food service specialist led Bolduc to reliable technology providers in the region.

    Caribou Coffee cuts IBM a check for about $2.5 million each year, and it's something of a textbook midsized IBM customer. Bolduc almost always lets his local business partner, Retail Data Systems (RDS), deal with Big Blue.

    "I really utilize my third party," he explains. "They are my eyes and ears to new technology." His business partner at RDS also picks up the phone for him, he says. "It can be a big place to navigate," Bolduc says of IBM. "But their third party does not have a problem getting someone on the inside."

    The bottom line, Bolduc says, is that he chose IBM not so much for its reputation as for the stuff he can see: that is, 900 SurePOS point-of-sale systems and more than 100 IBM Anyplace Kiosk units. These high-end, touch-screen machines are used in the heavy-volume stores throughout Caribou's 416 coffeehouses in 15 states. From Denver to Dubai, that's a lot of drip brew -- as well as foam, steam and syrup spilling and splashing around at scalding temperatures.

    Bolduc means it when he says that his IBM Anyplace kiosks work in the "harshest environment" -- which translates to a rookie cashier being able to drop a cup of bourbon blend on the hardware.

    "In my business," Bolduc says, "you see a lot of spillage. The durability of the terminal is really what I based my decision on. They demo the kiosks with water running on it." He plans to install 300 additional units by 2008 -- no matter that headquarters runs on another company's servers.

    "My CIO is actually a Dell guy," Bolduc says.

    And that's OK with IBM and Steve Solazzo. "We've got enough challenges breaking into this marketplace," he says. "Being vendor-proprietary isn't one of them."

    As for Madison, he's been on the phone with IBM and Hitachi Ltd. lately, comparing SAN pricing and requirements. "Whether they sell through channels or resellers--or whatever marketing plan they choose -- I don't really care," says Madison. "I don't have any incentive to try the new stuff out if what I've got now is working."

    Madison says he sees Microsoft as having a natural edge in the midmarket because of its ubiquitous desktop applications in offices, homes and college dorms -- places where many small businesses get their start.

    "My sense is that for [IBM] to get into this marketplace, they are going to have to do something really profound and innovative," he notes, "because they are going to have to get into the hearts and minds of the average Joe. That's who's working at midmarket companies."

    Ellen O'Brien, a former senior editor at CIO Decisions, is now a senior editor at Storage magazine. Write to her at

    Cisco Addresses IP Voice and Digital Video Workplace Transformation and Evolving Job Roles With New Collaboration Training and Education Portfolio | real questions and Pass4sure dumps

    SAN JOSE, CA--(Marketwired - Feb 17, 2015) - Collaboration across organizations and ecosystems is a necessary and critical component for business success and innovation. To ensure organizations are able to harness the power of collaboration tools, Cisco ( NASDAQ : CSCO ) is announcing an expansion of its collaboration certification portfolio that will enable learners to get trained on how to deploy collaboration most effectively within their organizations.

    As the workplace continues to evolve, and consumers expect to be able to work seamlessly from anyplace at any time while remaining deeply integrated with their remote teams, new collaboration technologies and end points continue to proliferate in number and variety. As a consequence, voice and video job roles are converging, making the need for properly trained collaboration engineers critical to success.

    The Collaboration Certification portfolio will now include an associate level and professional level, offering a complete career path for collaboration, voice and video network engineers who want to enhance their skills to embrace the new way of working. Cisco's expertise in providing collaboration solutions and training will prepare engineers to deploy collaboration systems and services that increase user productivity, improve the experience for end users and provide a seamless user experience. This expands on the previously available Expert level certification and addresses the needs of the changing workforce.

    CCNA Collaboration and CCNP Collaboration Certifications:

  • The Cisco® Certified Network Associate (CCNA) and Cisco Certified Network Professional (CCNP) Collaboration certifications address the convergence of voice, video, data and mobile applications in mid-sized to large networks utilizing the latest Cisco collaboration solutions.
  • The addition of the associate and professional level certifications accompany the existing Cisco Certified Internetwork Expert (CCIE) Collaboration certification, offering a complete certification career path for individuals who are responsible for the design, implementation and troubleshooting of Cisco collaboration solutions.
  • The certification updates announced today mirror the industry's transformation of voice and video-only positions becoming a thing of the past as they rapidly evolve into a single, more comprehensive role.
  • The certifications are specifically aligned to the job tasks of collaboration engineers implementing, configuring, deploying and troubleshooting simple and advanced collaboration and communications infrastructures.
  • Supporting Quotes:

  • Tejas Vashi, director, product strategy and marketing, Learning@Cisco, Cisco Services: "For many professionals, work is no longer a place where you go, it's where you are, who you are and what you want to accomplish. Keeping up with the pace of change, and the rapid, continuous evolution of job roles and skills, is essential to business success. The new certifications are specifically targeted at addressing the convergence of voice, video, data and mobile applications in mid-sized to large networks utilizing Cisco collaboration solutions. The certifications being announced today are designed to enable IT personnel to both add value with their skillsets and influence the way their employers work."
  • Cushing Anderson, program vice president for project-based services research, IDC: "Creating an exceptional collaboration experience is key to driving measurable business outcomes, especially as the workforce continues to transform. Following technology innovation in the collaboration space with comprehensive staff education and certifications will ensure organizations are getting the most from every IT staff member, as well as the technical systems they direct."
  • Supporting Resources:

    Social Media Destinations:

    About Cisco Cisco ( NASDAQ : CSCO ) is the worldwide leader in IT that helps companies seize the opportunities of tomorrow by proving that amazing things can happen when you connect the previously unconnected. For ongoing news, please go to

    Cisco and the Cisco logo are trademarks or registered trademarks of Cisco and/or its affiliates in the U.S. and other countries. A listing of Cisco's trademarks can be found at Third-party trademarks mentioned are the property of their respective owners. The use of the word partner does not imply a partnership relationship between Cisco and any other company.

    Internet Unplugged | real questions and Pass4sure dumps

    Internet Unplugged

    Mobile Internet promises to get us on-line all the time

    P> As separate strides have been made in mobile communications and the Internet over the past year, it was fated that the two would converge. Commercial and government groups are developing protocols, setting standards and devising products that will enable people to use the Internet while on the go. Using the Internet for mobile communicating and research is something that will become a reality in 1996, said Charles Perkins, an IBM researcher based in Hawthorne, N.Y., who specializes in this area. "The Internet has trillions of bytes of data that can be placed at your service," Perkins said. "Mobilizing that data will make life easier."

    Perkins said researchers are now at a point where such technology is ready to market. But it hasn't been a simple process. Because Internet users find each other through their Internet protocol addresses, the computers get confused if the location is moved. For mobile Internet, then, a two-step process must be used: The data or message must first go through a "home agent" computer in the place where the machine usually is, and then the information is sent on to the remote location through a variety of means -- satellite, devices called "information stations" or even personal communications services networks.

    The result, said Perkins, is seamless communication.

    One of the more ambitious mobile Internet projects is now being conducted by Dr. Tomasz Imielinski and Dr. D.R. Badrinath at Rutgers University, New Brunswick, N.J.

    Called "Dataman," their system would let portable computer users access the Internet from virtually anywhere -- an airport, a shopping mall, a car. Imielinski said he expects people to use wireless Internet as a way to manage information.

    For example, someone could find out where taxicabs are in a certain area, or locate the nearest police station.

    There are many possibilities. "You will say you're hungry and the computer will tell you where the nearest pizza place is," Imielinski said.

    Information stations -- essentially transmitters -- would be placed at certain locations, the way automated teller machines are spread throughout a city.

    Each would serve as a wireless kiosk that would be able to process the information.

    There is now a prototype of the system, but Imielinski said he is several years away from introducing it to the mainstream.

    The Rutgers professors have received a $1.6 million grant from the Defense Department's Advanced Research Projects Agency and $600,000 from the National Science Foundation to help their work on the Dataman project.

    "It may look like science fiction, but it is possible," said Imielinski.

    Separately, ARPA has launched a research effort called the Global Mobile InfoSystems program, or GloMo.

    "The goal is that results from this program and other federally funded initiatives be integrated into commercial products, which can then be integrated into the next generation systems," according to ARPA's World Wide Web site ( ).

    The Internet, satellite systems and personal digital assistants are expected to be part of the wireless mobile environment.

    The government wants to use mobile technology because networks with a fixed base station, such as cellular, don't work well in emergency situations where networks need to be set up instantly.

    Specifically, ARPA hopes mobility will help it in a project to digitize the battlefield. Now, lower level commanders use a "push-to-talk" radio, similar to the kind used in World War II.

    The future digital battlefield will have a mix of terrestrial and space-based communications to handle voice, data and imagery, ARPA said.

    While some of these projects may only be in development stages, other less complicated mobile Internet systems are beginning to show up in the commercial market.

    Sony has already started to roll out products as part of its new subsidiary, Sony Personal Information Co., San Jose, Calif., which develops mobile communications offerings.

    One such product is Sony's Magic Link personal communicator, which includes access to Vienna, Va.-based America Online, e-mail and travel information.

    Magic Link uses a technology developed by Active Paper, Austin, Texas, that allows wireless access to the Internet e-mail system. "Users have typically been bound to the desktop for all their Internet communication needs," said David King, CEO of Active Paper. "[Our] products get Internet connectivity off the desktop and into the hands of mobile consumers."

    Now that the technology is here, it is a question of how soon customers will want it and what they will use it for.

    "We will see a gradual migration of Internet users to wireless," predicted Imielinski.

    So far, potential customers like the idea of getting up-to-the-minute information, such as stock quotes, no matter where they are. People also like the ability to get directions from a combination of Internet information and Global Positioning System technology while they are in their car.

    Eventually, said Imielinski, information could be downloaded by satellite as often as needed, with the most sought after data broadcast most frequently. "You could compare it to a TV guide," he said.

    Part of the attraction will be the price. Perkins said wireless Internet products could eventually be made as cheaply as television remote controls.

    Mobile Internet will help people in the way that other forms of mobility, such as cars and highways, have contributed to their society, he said. "It's there to be used, like the roads."

    There are concerns, however, namely privacy and security. It is easier for someone to steal information by tapping into the same frequency from a car in the next lane than breaking into a desktop account.

    The Dataman system somewhat ominously depends on knowing where the user is to give him information, such as the location of the nearest hospital.

    And do people really want to be tracked down no matter where they are and do they want the ability to work 24 hours a day? Imielinski said he has a colleague who half-jokes about "the terror of anytime, anyplace."

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